Bolero And BS Motoring Create a "Desert Storm&

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Bolero And BS Motoring Create a "Desert Storm"
Mahindra Bolero, India's number 1 SUV has ruled India's roads and dirt tracks for the last 9 years. Business Standard Motoring, one of India's leading auto magazines decided to take the Bolero for a spin across the country to see what makes it the country's most preferred ride. The men at the wheel were Joshua Crasto and the Aditya Devabhakituni. The journey would take them through the west of the country through deserts and rugged dirt tracks. One of their chance encounters during the Journey was a man they met who also owned a Bolero that had clocked in a 100000 km's on the Odometer yet ran without flaws. The only maintenance he had to do was the occasional visit to the Doctor for regular checkups. This was the part of the drive that in my opinion sums up the essence of the Bolero. No wonder it is ranked the highest in total customer satisfaction in the SUV / MPV category in a 2009 study conducted by TNS Automotive. About the Mahindra Group Mahindra embarked on its journey in 1945 by assembling the Willys Jeep in India and is now a US $6.3 billion Indian multinational. It employs over 1,[link widoczny dla zalogowanych],00,[link widoczny dla zalogowanych],000 people across the globe and enjoys a leadership position in utility vehicles,[link widoczny dla zalogowanych], tractors and information technology, with a significant and growing presence in financial services, tourism, infrastructure development, trade and logistics. The Mahindra Group today is an embodiment of global excellence and enjoys a strong corporate brand image. Mahindra is the only Indian company among the top tractor brands in the world and has made an entry in the two-wheeler segment, which will see the company emerge as a full-range player with a presence in almost every segment of the automobile industry.The Mahindra Group expanded its IT portfolio when Tech Mahindra acquired the leading global business and information technology services company, Satyam Computer Services. The company is now known as Mahindra Satyam. Mahindra's Farm Equipment Sector is the proud recipient of the Japan Quality Medal, the only tractor company worldwide to be bestowed this honour. It also holds the distinction of being the only tractor company worldwide to win the Deming Prize. The US based Reputation Institute ranked Mahindra among the top 10 Indian companies in its Global 200: The World's Best Corporate Reputations list. Mahindra is also one of the few Indian companies to receive an A+ GRI checked rating for its first Sustainability Report for the year 2007-08 and has also received the A+ GRI rating for the year 2008- 09.
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